<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Build &amp; Chill Blog</title><description>Notes on systems and automation, founder lessons, and the psychology of business.</description><link>https://buildchill.com/</link><item><title>The Sleep Model</title><link>https://buildchill.com/blog/the-sleep-model/</link><guid isPermaLink="true">https://buildchill.com/blog/the-sleep-model/</guid><description>The filter we run every business decision through: if it&apos;s a bad business model but a good sleep model, it&apos;s still the right call.</description><pubDate>Thu, 30 Jul 2026 00:00:00 GMT</pubDate><category>Founder Notes</category></item><item><title>The Market Moment Nobody&apos;s Pricing In</title><link>https://buildchill.com/blog/the-market-moment/</link><guid isPermaLink="true">https://buildchill.com/blog/the-market-moment/</guid><description>AI made every tool cheaper. That doesn&apos;t make your business safer. It makes the businesses that look identical to everyone else disappear faster.</description><pubDate>Thu, 23 Jul 2026 00:00:00 GMT</pubDate><category>Systems &amp; Automation</category></item><item><title>How I Find Automation Opportunities</title><link>https://buildchill.com/blog/how-i-find-automation-opportunities/</link><guid isPermaLink="true">https://buildchill.com/blog/how-i-find-automation-opportunities/</guid><description>Most automation builders fail to sell because they build what&apos;s already saturated. Here&apos;s the difference between popular and missing.</description><pubDate>Thu, 16 Jul 2026 00:00:00 GMT</pubDate><category>Systems &amp; Automation</category></item><item><title>How We Build People, Not Change Them</title><link>https://buildchill.com/blog/how-we-build-people-not-change-them/</link><guid isPermaLink="true">https://buildchill.com/blog/how-we-build-people-not-change-them/</guid><description>We don&apos;t fix weaknesses by fighting human nature. We amplify strengths until the weakness stops being the story.</description><pubDate>Thu, 09 Jul 2026 00:00:00 GMT</pubDate><category>Reframes</category></item><item><title>Authenticity Means Accuracy, Not Vulnerability</title><link>https://buildchill.com/blog/authenticity-is-accuracy/</link><guid isPermaLink="true">https://buildchill.com/blog/authenticity-is-accuracy/</guid><description>The most trustworthy version of yourself is the precise one, not the stripped down, sympathetic one.</description><pubDate>Thu, 02 Jul 2026 00:00:00 GMT</pubDate><category>Founder Notes</category></item><item><title>Why the Content Actually Works</title><link>https://buildchill.com/blog/why-this-content-works/</link><guid isPermaLink="true">https://buildchill.com/blog/why-this-content-works/</guid><description>Skits build reach. Tutorials build belief. Here&apos;s the psychology underneath both, and why we don&apos;t treat them as the same job.</description><pubDate>Thu, 25 Jun 2026 00:00:00 GMT</pubDate><category>Reframes</category></item></channel></rss>